If I ran a fast food franchise affected by this kind of legal action, do you know what I would do? I’d try to turn it back around into marketing exercise with a bit of crowdsourcing!
Think about it: get your customers to take photos and send them to you. For every franchisee that uses a photo you take, you get a voucher for a free meal (redeemable at any outlet, of course). And where it appears on the digital signage menus they all seem to have nowadays, your photo will have your name on it too.
Most submissions will be… unsuitable, of course. You’ll need a team of people vetting submissions. But for every 50 people who send a blurry picture of an unappetising bit of sludge-meat in a bun; for every 10 people who actually try hard but get too much background in or you can see the logo on their clothing or whatever; for every 5 people that deliberately send something offensive… you might get one genuinely good candid burger picture. Those pics get pushed out to franchisees to use. Sorted.
Now if anybody complains that you fake your photos you can explain that every one of your food pictures was taken by a real-life customer, and their name or handle is on the bottom of each one. Sure, you get to vet them, but they’re still all verifiably genuine pictures of your food.
And you probably only have to do this gimmick for a year and then everybody will forget. Crowdsourcing as a marketing opportunity: that’s what I’d be doing if I were crowned Burger King.
The problem of “needing to be able to hear from two Bluetooth sources at once” is so real for me that I came up with a solution that I genuinely use all the time. You’re not going to like it, though.
Solution in video (no audio needed; no need to fix your headphones first!):
Originally sent as a Mastodon reply to @NireBryce@hachyderm.io.
<link rel="alternate" type="application/rss+xml"> is fine, but I feel like there should be a standard for a site, not a page, to share a “list of
feeds associated with a site”.
Interested to hear what Dave Winer thinks…
I do not claim to have a good explanation nor excuse. See also this terrible idea from 21 years ago.
In his latest Last Month video, TomSka took the “is a hot dog a sandwich” argument into a whole new arena by saying:
I’m a firm believer that the sauce and toppings should go under the dog. And that way, I don’t have to put it all in my moustache when I eat it.
My initial reaction was: What the hell are you doing‽ They’re toppings, not… bottomings, I guess?
But on the other hand:
- Previews of other movies you might like to see are still called trailers, even though nowadays they’re normally shown before the film.
- This actually looks like it might be good for preventing onions falling off, which is my biggest problem when I eat hot dogs (I don’t mind moustache toppings: they’re a treat for later on).
So yeah, I might try doing this. But if I do, I’m definitely going to start calling them “bottomings”.
Both seem equally likely, if I’m honest.
I bought Zach Weinersmith‘s Bea Wolf for my kids (9 and 6, the elder of them already a fan of Beowulf). It arrived today, but neither of them have had a chance to because I wouldn’t put it down.
My favourite bit is when Bea and her entourage arrive near Treeheart and the shield-bearer who greets them says “Your leader sparkles with power and also with sparkles.” The line’s brilliant, clever, and accompanies the most badass illustration.